For years, United Airlines has looked to LSAV for innovation in design and flawless execution at their Annual Leadership Conference, a meeting bringing together their executive teams from around the globe that must always outshine the year before. This year, LSAV POWERHOUSE was honored to have a seat at the table with one of the most impactful planning efforts ever. For months, we collaborated with their brand and marketing consultant to deliver an outstanding and relevant experience for the UAL employees.
LSAV was tasked with bringing the new United Airlines Shared Purpose & Values to life, showcasing the company’s history and new mission from multiple points of view. This experiential gallery put our design, build and execution skills to the test. A combination of clever engineering and a skilled instillation team made the creative vision a reality in the form of a dramatic, giant, 3-dimensional airplane made of hundreds of paper airplanes, each one carrying an individual employee’s commitment to the company. The result? An exciting and visually powerful way to bring the brand to life, and inspire and motivate company leaders to share their excitement with everyone around them.